Wednesday, October 12, 2016

The Importance of a Web Presence

A Strong Web Presence

Why have a web presence?

For small business exposure is an important aspect of success. Word of mouth brings customers in regularly and creates new loyal customers. Good customer service weighs heavily on the hearts and minds of our customers, and this alone can keep customers returning to do business. Local newspapers and the occasional ad in the local coupon magazine reaches all ends of our local areas, and offers a steady affordable source of advertisement. However, we should always ask ourselves, "could we do better?" If we were to ask ourselves could we reach further out and attract more customers. The answer is yes, there are numerous ways to utilize the internet to reach new customer goals.

A Business Website is Vital

Businesses big and small should absolutely have a website. First and foremost any business without a website is losing business every time a potential customer searches for a product or products you provide. Your business website is your online brochure saying who you are and what you do to those potential customers looking for the product/services you provide. No website plain and simple means missed opportunities.

Now while no website means losing opportunities, a bad website can be worse for a business. Your business website is very often the first impression of your business to potential customers. Project the impression you want to give your customers, so that they want to visit or call your store. A business website is a perfect chance to provide the public in great numbers with your view on why you should be the top choice in their minds.

The Importance of Social Media

These days, society lives and breathes in social media. Facebook has changed the world in many ways, one important way being that hundreds of millions of people world wide are connected at any given time. With a platform so big such as Facebook, no business big or small can deny social media is a very lucrative path to reaching customers.

Social Media offers a very engaging platform to communicate with customers. With appropriate images a business can project plans, goals, and vision to it's customers with little to no cost. Communications with customers has become a very personal experience with Social Media. Utilizing social media in an effective way includes directly communicating with customers through posts and messaging to answer questions, attend to customer concerns, and much more. Effectively managing social media platforms for marketing your business can increase sales and traffic.

Major Advantages of Social Media for Businesses

  • Increased Brand Awareness
  • Increased Opportunities to create Conversions
  • Increased Brand Loyalty
  • Increased Traffic to business websites
  • Increased Search Engine Ranking

No time, No Worries!

To a ton of small businesses the arts of digital marketing, website development and design, and search engine optimization is a huge daunting task and have no idea where to begin. Majority of the time small business owners don't have time to pick up the skills needed to effectively leverage these online marketing tools and techniques.

Mobile Computer Geeks can help greatly with the development, updating, or improvement of your business website. We're happy to consult with you on how to effectively use your social media pages as well to increase your traffic and business. Don't allow your business to stay in the dark for long.

Mobile Computer Geeks
409-938-geek (409-938-4335).

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